A monthly social report fails when it recites metrics without saying what changed, why, or what happens next. This deck is organized around that sequence: a summary with headline KPIs, platform results with a plain-language reading of each, a scorecard against agreed targets, the top post, audience growth, learnings written as what you saw and what you will change, and next month's tests.

The sample covers October 2026 for Gorsefield Studio, a fictional creative agency: 412K reach, up 14%, a 3.6% engagement rate against a 3.5% target and $2,400 of paid spend. Replace the month, the KPIs in your agreed targets, the figures, the top posts and one underperformer, and rewrite the learnings and tests for your own channels.