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The title slide and first slides of the Board Marketing Update template

Board Marketing Update

Presentation template for Google Slides and PowerPoint

Make a copy in Google Slides
Price
Free
Slides
10
Difficulty
Beginner
Updated
November 6, 2026

Every slide (10)

Overview

Boards want three answers from marketing: is the brand healthier, is pipeline on plan, and what do you need from us. This deck gives each its own slide: brand health with share of voice, a pipeline funnel from sessions to deals won, three investment options with expected return, and a risk table with actions.

The sample is a Q1 2027 update from Orrindale Brands: pipeline of $3.1M at 103% of target, spend at 97% of budget, cost per MQL down 9% and a recommendation to invest $268k in Q2. Replace the metrics, funnel, options and risks with your own, and finish with the decisions you need from the board.

Useful for

  • A CMO giving the board a quarterly view of brand health, pipeline and spend
  • A marketing director defending a budget increase with three costed options
  • An agency lead reporting results and risks to a client leadership team

What's included

  • Brand health chart of share of voice, plus a slide of awareness and branded search figures
  • Pipeline funnel from website sessions to deals won, with conversion at each step
  • Pipeline by channel and a spend slide with cost per MQL and payback
  • Three investment options with price, expected return and a recommended choice
  • Risk table with impact, odds and the action for each risk
  • Guide slide and closing slide with contacts

How to use it

  1. 1

    Click Make a copy in Google Slides, then confirm on the Google page. The copy is saved to your own Google Drive.

  2. 2

    Replace the headline figures with the metrics in your agreed targets, and set the reporting period.

  3. 3

    Enter your pipeline by stage and channel from the CRM, and your spend from the finance system.

  4. 4

    Write one line on each variance over 10%, set your investment options and update the risk table.

  5. 5

    Delete the Make it yours slide, then present.

What you need

Requirements

  • A Google account with access to Google Slides

Works with

  • Google Slides
  • Microsoft PowerPoint (File → Download → .pptx)

Questions

Is this board marketing update template free?

Yes. Make a copy in Google Slides and it is yours to edit, with no sign-up here and no cost.

How many metrics should a board update include?

Fewer than ten. Keep the ones tied to your agreed targets, show each against plan with a reason it moved, and drop any metric the board has never asked about.

Is the sample content real?

No. Orrindale Brands, its people and every figure are fictional and made up for the example. Replace them with your own before you present.

  • #board-update
  • #marketing-report
  • #pipeline-report
  • #brand-health
  • #marketing-kpis
  • #google-slides

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