Market Research Report
Docs + Word6 pages
Free
- Type
- Spreadsheet
- Price
- Free
- Slides
- 4
- Style
- Bold
- Difficulty
- Beginner
- Updated
- November 6, 2026
Every slide (4)
Overview
This template is a planner for social media posts across several platforms. The Posts tab holds one row per post, with its date, time, platform, caption idea, hashtags, status and link once it is live.
The Platforms tab sets a weekly goal and owner for each platform and counts the posts planned and posted. The Dashboard shows posts planned, scheduled and posted, with charts by platform and by status.
It comes with sample data. Make a copy, then replace the sample rows with your own posts. Formulas, dropdowns and charts update on their own.
Useful for
- Planning a month of posts for a small business's social accounts
- Keeping track of which posts have gone live and where
- Sharing one calendar with the people who write and approve posts
What's included
- 4 tabs: Dashboard, Posts, Platforms, How to use
- Dashboard: a dashboard with 4 summary figures
- Posts: a table
- Platforms: a table
- 2 charts that update as you type
- Formulas, dropdowns and colour rules already set up
- Sample rows that show how to fill it in
How to use it
- 1
Click Make a copy in Google Sheets, then confirm on the Google page. The copy is saved to your own Google Drive.
- 2
Start on the Posts tab: replace the sample rows with your own.
- 3
Keep the formula columns as they are; they fill in as you type.
- 4
Read the How to use tab for tips. For Excel, download the .xlsx file instead.
What you need
Requirements
- A Google account, or Microsoft Excel for the download
Works with
- Google Sheets
- Microsoft Excel (download the .xlsx)
Questions
Is this Social Media Calendar template free?
Yes. Download the template and use it in Google Sheets or Excel at no cost.
Does it work in Excel?
Yes. Download the .xlsx file to open it in Excel. The dropdowns, formulas and highlights work in both Excel and Google Sheets.
Does it post to my accounts for me?
No. It is a planner only. Use it to plan and record posts, then publish them in the platform or your scheduling tool.
- #content-calendar
- #social-media-calendar
- #google-sheets
- #excel
- #spreadsheet-template
- #free-template
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