This free Google Docs template plans a book launch as a countdown, so product, marketing, sales and support all know what they own and when it must be ready. It covers pre-orders, the reviewer list, the event calendar, the media timing, the readiness checks and the launch-week handover. Each section names one owner and one date, which keeps the launch on track.

The sample is the launch of a fictional title for Bramblewood Creative, a fictional publisher, on 8 June 2027. Its names, dates and figures are invented. Replace the goals, dates and owners with your own, set the launch date first, and check each date with the printer and the stores before you share the plan.