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Social media strategy templates

5 templates

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Compare social media strategy versions

Instagram Strategy SlidesLinkedIn Strategy for B2BSocial Media StrategySocial Media Strategy Deck
FormatPresentationDocumentDocumentPresentation
Works inGoogle Slides and PowerPointGoogle Docs and WordGoogle Docs and WordGoogle Slides and PowerPoint
Length10 slides8 pages8 pages11 slides
StyleModernCorporateModernModern

What a social media strategy should cover

A social media strategy decides which platforms a business uses, what it posts and how it will judge the results. It keeps daily posting tied to business goals.

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Cover goals with numbers, target audiences, chosen platforms, content themes, a posting rhythm, and metrics and review dates.

Do fewer platforms well, and drop any that your customers do not use.

Compare Instagram Strategy Slides, LinkedIn Strategy for B2B, and Social Media Strategy, all 8 to 11 pages long, then pick the closest match and replace the sample text with your own.

Questions

What is a social media strategy?

A social media strategy decides which platforms a business uses, what it posts and how it will judge the results. It keeps daily posting tied to business goals.

What should a social media strategy include?

Include goals with numbers, target audiences, chosen platforms, content themes, a posting rhythm, and metrics and review dates. Do fewer platforms well, and drop any that your customers do not use.

Where should I start with a social media strategy?

Start with Instagram Strategy Slides: Set goals, a grid look, a weekly posting rhythm and the numbers that prove a photo-led social plan is working. If that is not the right fit, compare it with LinkedIn Strategy for B2B.

How long is a social media strategy?

The templates here are 8 to 11 pages long. Cut any section you do not need; each template explains what its sections are for.

Which apps can I use for a social media strategy?

Yes. These social media strategy templates work in Google Slides, Microsoft PowerPoint, Google Docs, and Microsoft Word. All 5 templates are free, with no account or email needed.

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