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The first pages of the Product Sell Sheet template

Product Sell Sheet

Document template for Google Docs and Word

Make a copy in Google Docs
Price
Free
Difficulty
Beginner
Updated
October 30, 2026

Every page (2)

Overview

A trade buyer decides in a minute whether a product is worth a call, and then needs exact values to place an order. This template puts the outcome headline first, then three headline figures, four numbered facts covering proof, specifications, pack sizes and ordering, and a box that says what to do next. A short guide page explains how to replace the sample.

The sample is a sell sheet for Kingfisher Row Trading's Harbour 750 ml insulated bottle, with a $11.50 wholesale price, a 42% retail margin at $19.99, pack sizes of 6, 12 and 48, a 24-unit minimum and a 5-working-day lead time. Replace the product, values, codes and contact with your own.

Useful for

  • A wholesaler sending a one-page sheet with every price list to new retail accounts
  • A manufacturer handing buyers a data sheet at a trade show that can be forwarded without a rep
  • A sales rep pasting product facts into an email, catalog or deck

What's included

  • Outcome headline and standfirst that state the claim and the terms
  • Three headline figures: wholesale price, retail margin and minimum order
  • Numbered facts for proof, specifications, pack sizes and ordering codes
  • Ordering box with the contact, the cut-off time and the lead time
  • Make it yours guide with five steps for replacing the sample content

How to use it

  1. 1

    Click Make a copy in Google Docs, then confirm on the Google page. The copy is saved to your own Google Drive.

  2. 2

    Replace the headline with the single outcome your best customers buy for, and back it with one measured result.

  3. 3

    Fill in your own values, units, tolerances, pack sizes and ordering codes, and delete the rows you do not use.

  4. 4

    Add the wholesale price, minimum order and lead time that sales actually quotes, and one named contact.

  5. 5

    Delete the guide page, then share the sheet or present it to buyers.

What you need

Requirements

  • A Google account with access to Google Drive

Works with

  • Google Docs
  • Microsoft Word (download the .docx)

Questions

What should a trade buyer see first?

The outcome, one proof point and the terms: price, minimum order and lead time. Specifications and codes follow, so a buyer can place an order without calling.

Can I use this for a service or a book?

Yes. Replace the specification with what is included, and the pack sizes with editions or service tiers. Keep the price, the next step and one named contact.

Are the company and product real?

No. Kingfisher Row Trading, its people, the product and every figure are fictional sample data, written so the price, margin and pack figures agree.

  • #product-sell-sheet
  • #product-one-pager
  • #data-sheet
  • #wholesale
  • #trade-buyers
  • #sales-sheet
  • #order-codes
  • #google-docs

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