
Product Sell Sheet
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Software buyers forward product sheets to colleagues who have never heard of you, so the page must stand alone. This template opens with the outcome and one measured result, then groups features by the job the buyer needs done, lists integrations and plans with real prices, and states security in plain terms. A named contact and a next step close the page.
The sample is a feature sheet for Stockroom, a fictional stock and order system from Saltmarsh Trading, with a 35% cut in order errors, 14 integrations and plans from £24 per user a month. Replace the headline with the outcome your best customers buy, attach one proof point to each benefit, and add the price, minimum order and contact your sales team really quotes.
Click Make a copy in Google Docs, then confirm on the Google page. The copy is saved to your own Google Drive.
Replace the headline with the single outcome your best customers buy for, and the three figures with your own proof.
Rewrite the feature groups as jobs your buyers need done, each with one measured result or customer example.
Add your price from, minimum order and hosting details, and put one named contact in the next-step box.
Delete the guide page, then share the sheet or present it.
Buyers choose software to get something done. Features grouped by job show priority and proof, while a long list makes every feature look equally important.
Yes, at least a price from. A sheet that hides price gets forwarded less, and finance will ask for it before anyone books a demo.
No. The organisation, people and figures are fictional sample data. Replace every name, email address, phone number and figure with your own before sharing.

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