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Case study templates

6 templates

All templates

Compare case study versions

Agency Client Case StudyBefore and After Case Study SlidesAcademic Case StudyCase Study Presentation
FormatDocumentPresentationDocumentPresentation
Works inGoogle Docs and WordGoogle Slides and PowerPointGoogle Docs and WordGoogle Slides and PowerPoint
Length3 pages10 slides3 pages12 slides
StyleModernBoldModernModern

How to choose a case study template

A case study tells the story of a customer who solved a problem with your help. It gives prospects proof from someone like them.

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Cover customer background, the challenge, the solution, measurable results, a customer quote, and a call to action.

Lead with the result, using the customer’s own numbers and words wherever you can.

Compare Agency Client Case Study, Before and After Case Study Slides, and Academic Case Study, all 2 to 12 pages long, then pick the closest match and replace the sample text with your own.

Questions

What is a case study?

A case study tells the story of a customer who solved a problem with your help. It gives prospects proof from someone like them.

What should a case study include?

Include customer background, the challenge, the solution, measurable results, a customer quote, and a call to action. Lead with the result, using the customer’s own numbers and words wherever you can.

Which case study template should I start with?

Start with Agency Client Case Study: Three pages that turn one customer's measured results into a proof point a buyer can forward. If that is not the right fit, compare it with Before and After Case Study Slides.

How long is a case study?

The templates here are 2 to 12 pages long. Cut any section you do not need; each template explains what its sections are for.

Which apps can I use for a case study?

Yes. These case study templates work in Google Docs, Microsoft Word, Google Slides, and Microsoft PowerPoint. All 6 templates are free, with no account or email needed.

Who are these case study templates written for?

Mostly agencies and consultants and education and research. The sample text in each one is written for a specific situation, so replace it with your own details.

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