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The first pages of the Partnership Proposal template

Partnership Proposal

Document template for Google Docs and Word

Make a copy in Google Docs
Type
Document
Price
Free
Pages
7 · US Letter
Style
Modern
Difficulty
Beginner
Updated
November 1, 2026

Every page (7)

Overview

A partnership proposal fails when it talks mostly about the sender and leaves the economics to be agreed later. This template leads with the problem both companies share, sets out goals with measures, shows what each side brings, explains the model, puts real numbers on the commercials and ends with a small, concrete ask: a six-month pilot.

The sample follows Lindenhurst Solutions, a fictional scheduling software company, proposing a reseller pilot to Calder & Finch Consulting. It shows 27 shared clients, a 25% reseller margin, a £60,000 pilot minimum and a three-client trial that beat budget by £8,500. Replace the problem, assets, margin and 90-day owners with your own.

Useful for

  • A reseller or referral pitch to a consultancy that already serves your customers
  • A business development team proposing a pilot before asking for exclusivity or a large commitment
  • A joint go-to-market plan that finance and legal can review with clear economics

What's included

  • Cover page and a two-column opportunity article with a pull quote
  • Shared goals scorecard with five measures and next-quarter initiatives
  • What-each-side-brings opener page with the strengths of both companies
  • Partnership model cards: reseller route, lead sharing and the six-month pilot
  • Commercials page with revenue, costs, variance and a cause for each material line
  • Next-steps checklist with owners, a four-month Gantt and a make-it-yours guide page

How to use it

  1. 1

    Click Make a copy in Google Docs, then confirm on the Google page. The copy is saved to your own Google Drive.

  2. 2

    Replace the opportunity text with the specific customer problem both companies see, and update the shared goals.

  3. 3

    Enter your commercial model on the model and commercials pages: margin, referral fee, pilot minimum and costs.

  4. 4

    Set the first 90 days of activity with a named owner on each side, plus the review date at which either side can stop.

  5. 5

    Delete the guide page, then share the proposal or present it.

What you need

Requirements

  • A Google account with access to Google Drive

Works with

  • Google Docs
  • Microsoft Word (download the .docx)

Questions

Are the companies, people and figures real?

No. Lindenhurst Solutions, Calder & Finch Consulting, their people and every figure in the proposal are fictional sample data. Replace them with your own.

Why propose a pilot rather than a full agreement?

A pilot lowers the partner's risk and lets both sides test lead sharing and margin with real clients. The sample uses six months with a review at 90 days.

Can I use it for sponsorship or a charity partnership?

Yes. Keep the structure and swap the reseller model for tiers, reach and impact measures, with the contribution and reporting cadence on the commercials page.

  • #partnership-proposal
  • #reseller-proposal
  • #business-development
  • #pilot-proposal
  • #strategic-alliance
  • #google-docs

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