Most first-call decks open with company history and end on a slide that says Questions. This one flips the order: it states the agenda and the time split, shows one slide about you, leads with the problem peers describe, then spends the longest stretch of the meeting on questions for the buyer. It closes with a short plan of dated steps, so the champion leaves with something to repeat internally.

The sample follows Glenmoor Supply, a fictional packaging distributor selling to plant managers, with 420 customers, a 5-day median lead time and a peer statistic that 62% of plant managers have stopped a line for a late delivery. Replace the statistic with one you can source, swap in your approved proof, set your real lead times and write the next-step dates the buyer has agreed to.