
Objection Handling Guide
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Deals stall on the same few objections every week, and reps improvise answers that vary from call to call. This 12-slide deck teaches one method, hear, ask, answer and check, then gives scripts for price, shows who can approve which discount and sets a role-play plan.
The sample is a spring 2027 training for a fictional sales team at Yarrowfield Trading, where price came up in 55% of 140 lost deals. Replace the objections, discount tiers, names and figures with your own, and keep every answer to two or three sentences.
Click Make a copy in Google Slides, then confirm on the Google page. The copy is saved to your own Google Drive.
Replace the cover, the method wording and the example lines with objections you hear most in your own lost deals.
Update the discount tiers, role-play pairs and practice table, and set the pass mark for each scenario.
Swap in your own loss data and targets, and say whether the figures are sample data or measured.
Delete the guide slide, then share or present the deck.
No. Yarrowfield Trading, its reps, trainer and every figure are fictional and exist only to show how a finished objection handling deck reads.
Two to three sentences, then stop and let the buyer talk. Long answers sound defensive. Handle one or two objections per call and move on to the next step.
Two role-plays a week of 15 minutes works well. Pair reps, rotate the scenario and score each with a simple pass mark so coaching stays specific.

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