Investors read a pitch deck cold before they ever hear it presented, so each slide must carry one idea and one proof. This deck follows the classic sequence in eleven slides: the one-line pitch, problem and solution, a sized market, product and pricing, traction, competition, team, financials and an ask that ties use of funds to runway.

The sample is Northfold Holdings raising £1.6M at an £8M post-money valuation for care home rota software, with £720k ARR, 96 paying homes, 112% net retention and a plan to reach £3.0M ARR by December 2028. Replace the pitch, problem and traction first, then rebuild the use of funds so it sums to your raise.