
Investment Memo
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An impact investor has to defend two cases at once: that the money earns a return and that the change it funds can be measured. This seven-page memo puts the thesis, impact model, measurement, returns and risks in one document, so a committee can see what must be true and how it will check.
The sample recommends a £500,000 seed cheque for 10% of a heat-pump retrofit company, with a 2.6x base case and a measured saving of 1.6 tonnes of CO2 per home. Replace the company, terms and returns table first, then rewrite the three claims and rank your own risks with a mitigant for each.
Click Make a copy in Google Docs, then confirm on the Google page. The copy is saved to your own Google Drive.
Enter the company, round, cheque size and your recommendation on the first page, then rewrite the three claims with the evidence behind each.
Replace the impact chart and scorecard with your own metrics, targets and measurement method.
Update the returns table with your entry valuation, dilution and exit range, then rank your own risks with a mitigant for each.
Delete the guide page, then share the memo with your committee or syndicate.
It shows the structure of a recommendation, with a sample cheque, terms and returns case. It is not investment advice; replace every figure with your own diligence.
No. Willowmere Capital, Hearthwell Retrofit, the people and every pound figure are fictional and only show what a finished memo looks like. Replace them with your own.
Yes. Delete the impact model and measurement pages, or turn them into market and traction pages, and keep the thesis, returns and risk pages unchanged.

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